Joichi “Joi” Ito leads the legendary MIT Media Lab as it heads toward its third decade, and is working on a book with Jeff Howe about nine principles for navigating whatever the changing culture throws at us next. As he told Wired, “The amount of money and the amount of permission that you need to create an idea has decreased dramatically.” So: aim for resilience, not strength; seek risk, not safety. The book is meant to be a compass for a world without maps.

How to Become a Now-ist:  http://www.ted.com/talks/joi_ito_want_to_innovate_become_a_now_ist 

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